Memberships2026-06-01T23:52:46+00:00

BECOME A MEMBER

A Simple 2-STEP Process

STEP 1 – ENROLL NOW

Ready for a more personal, accessible primary care experience? Complete the form, and our team will follow up to welcome you to the practice.

Name(Required)

STEP 2 – COMPLETE YOUR MEMBERSHIP

Please select your membership type below to complete payment securely.

You’ll be charged $1 initially, then $350 (individual) or $500 (family) monthly starting July 1, 2026.

OR

PERSONALIZE CARE,
PROVEN RESULTS

“Dr. Atkins is great! Always there when I need him, he listens to his patients and truly cares!

Terry B

* To provide comprehensive, continuous care, our memberships are structured as a 12-month agreement, conveniently billed on a monthly basis. This ensures a steady, long-term partnership dedicated entirely to your health goals.

Investing in Your Longevity

Elite medical care requires time, dedication, and a partnership that never rushes you out the door. Your monthly fee ensures a strictly limited patient roster, allowing your doctor to focus entirely on your immediate needs and long-term health.

MONTHLY INVESTMENT (individual)………      $350/month

MONTHLY INVESTMENT (2 people)………       $500/month

* Family members frequently join together, and we extend a courtesy discount in the spirit of shared health.

INSURANCE AND CONCIERGE MEDICINE

Our practice combines the dedicated, 24/7 availability of concierge care with the convenience of traditional insurance. While your annual membership fee is an out-of-pocket cost that provides enhanced access and personalized wellness amenities, we accept most major health plans to cover your medical visits, routine exams, and lab tests.

FAQS: CONCIERGE PRIMARY CARE

General

What is concierge medicine?2026-06-01T03:22:10+00:00

Concierge medicine is a membership-based form of primary care where you pay a monthly fee for enhanced access to your doctor, including longer visits, easier same-day or next-day appointments, and more direct communication. It is designed to provide more personalized and convenient ongoing care than a traditional high-volume primary care practice.

This level of care was once seen as exclusive, but we’ve made concierge medicine more accessible to individuals and families throughout Far West Texas who want more from their healthcare.

Why does a smaller panel matter to me as a patient?2026-06-01T03:21:45+00:00

A smaller patient panel means your doctor cares for fewer patients, so they can spend more time with you at each visit and get you in sooner when you need care. This results in more personalized attention, better continuity of care, and a stronger long-term relationship with your physician.

After Hours Care

What does 24/7 access mean?2026-06-01T03:21:12+00:00

At Midland Medicine, 24/7 access means our members have a defined way to reach Dr. Atkins or the care team after normal office hours for time-sensitive medical guidance. It helps you know what to do when something comes up: whether it can wait, needs a prescription or follow-up visit, should go to urgent care, or requires the ER.

It does not mean every issue gets an immediate in-person visit, and it does not replace 911 or emergency care. For serious symptoms like chest pain, trouble breathing, stroke symptoms, severe allergic reaction, major injury, or loss of consciousness, you should seek emergency care right away.

What happens if I need help while traveling?2026-06-01T03:20:47+00:00

The Midland Health care team and Dr. Atkins are ready to support you during your travels, available to you over the phone. Your health should always be a priority, no matter where you are.

If you need medical help while traveling, require a virtual visit, or other types of medical support, rest assured you’re in good hands. Our assistance goes beyond the clinic doors; we’re with you wherever you go.

What if I go to urgent care or the ER?2026-06-01T03:20:24+00:00

If you seek urgent or emergency care, the concierge practice can still be part of the follow-up plan. Members should notify the practice as soon as practical, provide discharge instructions if available, and ask whether follow-up is needed.

This continuity is a major value of concierge primary care. Dr. Atkins can help interpret what happened, review new medications or test results, coordinate specialist referrals, and reduce the risk of important details falling through the cracks.

Financial

How much does a concierge membership cost at Midland Medicine?2026-06-01T03:19:30+00:00

Our members pay a monthly fee of $350 for an individual or $500 for related family members.

What does the membership fee cover?2026-06-01T03:19:00+00:00

Your membership fee covers comprehensive care, convenient access, and a focus on prevention.

Does your health insurance cover the membership fee?2026-06-01T03:18:39+00:00

No, the membership fee is an out-of-pocket expense.

Will I still need insurance?2026-06-01T03:18:13+00:00

Yes. You will still need your medical insurance after joining the concierge practice, because your membership fee only covers enhanced access and primary care services provided by the practice. That means your usual copays, deductibles, and coinsurance will still apply based on your specific health plan whenever covered services are submitted to insurance.

Membership Experience

Can my spouse or family join?2026-06-01T03:17:36+00:00

Yes. We do offer a discount for spouses and/or related family members, so please let us know if you would like to join as a couple.

How are referrals handled?2026-06-01T03:17:12+00:00

We do order specialty referrals including subspecialty physicians, allied medical services, and durable medical equipment.

How do I make an appointment?2026-06-01T03:16:49+00:00

Established patients can schedule an appointment through our self-scheduling website or by calling the practice.

Can I cancel anytime?2026-06-01T03:16:27+00:00

Memberships can be cancelled at any time.

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